Throughout the 27 years of his life, Moriya Hanazono has been mistreated because of his naturally frightening appearance. He works at his family's flower shop, spending each day happily doing what he loves, regardless of others' opinions of him. However, Moriya's life begins to change when he discovers college student Hiyori Suzuki hiding in the van he was using to deliver flowers for her school's beauty pageant. After offering appropriate advice for Hiyori's troubles, Moriya notices the young woman visiting the flower shop frequently. Unbeknownst to him, she sees something in Moriya that no one else does: that he is actually an adorable person.