Adapted from Barasui's manga series, Ichigo Mashimaro chronicles the lives of Nobue Itou, her younger sister Chika, and their friends. The show's core premise is encapsulated in "cute girls do cute things in cute ways," whether they are attempting to quit smoking, going out to play, celebrating a holiday, or completing schoolwork. This OVA continues from where the series ended, extending the adventures of everyday life, only cuter.