A rumor is circulating in Harajuku: somewhere in the back alleys of Ura-Harajuku, a witch and her enigmatic shop cater to those whose wishes have gone unheard, offering them a chance to unlock their hearts' deepest desires. Convinced this is an ideal setup, the proud apprentice witch Nina strives to fulfill her customers' wishes as her power and influence grow accordingly. However, not all wishes are meant to come true—and not all of them lead to a happy ending. As Nina is compelled to look deeper into the human psyche, she soon uncovers the dark side of a witch's obligations, and her ambitions begin to clash with her wish to comfort the entire world.